New marketing tool can help EW take advantage of its unique opportunities
EAST WINDSOR — Despite the necessary diversions that the pandemic has required, one of the aspects of my job that I’ve been most interested in has been working on economic development.
We have borrowed some ideas to encourage development from other towns and have been creative in coming up with some new ideas of our own.
Encouraging economic development in places where it makes sense to develop is important in any town, and East Windsor has unique opportunities.
We are equidistant between Hartford and Springfield, and between New York City and Boston. Additionally, we have two highway exits along our major economic corridor, and we are less than 15 minutes from I-84 and I-90.
Like many towns in Connecticut, we have utilized tax abatements in a few instances to encourage companies to locate their businesses in East Windsor. This model has worked with great success in towns in our region for many years, and we are starting to see some of that same success here.
An idea unique to East Windsor was launched recently at the Board of Selectmen meeting.
While we want to support and encourage appropriate development, we knew that we would have more success if we incorporated data points that would be helpful to realtors.
I want to recognize and thank Chris Davis, Bill Arzt, Jay Madigan, and Josh and Becky Koladis for their help with this. Their participation certainly made for a better final product.
Working with these local business leaders, we developed a web-based commercial real estate marketing tool.
This tool can be found on our Planning Department website at https://www.eastwindsor-ct.gov/planning-development/ webforms/commercial-property-listings.
By hosting a commercial properties database on our website, we hope to assist realtors in marketing properties that they have listed, and to provide up-to-date data for companies that may be looking for potential areas to develop – all with a “one stop shop” approach.
The commercial database incorporates data points like maps, zoning regulations, application requirements, property listings, ownership, parcel data, price, permitted property uses and site plans.
This project, developed in-house and without additional expense, is another way that the Town of East Windsor seeks to show that we are open for business.
We strive every day to be open and accessible to the people we serve and to encourage smart growth.
In East Windsor, our best days are ahead!
– Jason Bowsza